New Orleans, LA

Website Design, Software & Online Marketing in New Orleans, LA

New Orleans businesses reach out when something important has fallen behind. The website no longer reflects the company. Marketing is not bringing the right leads. Disconnected systems are slowing people down.

Ruby Shore can step in with a website redesign, stronger SEO and PPC, custom software and integrations, or Managed Hosting solution.

Based in Shreveport, we can meet with you in New Orleans when being in the room matters.

Michelli website homepage, designed and developed by Ruby Shore Software

Trusted by Established Organizations

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What We Do

Website design, web development, software, and online marketing in New Orleans.

A project may begin with one service, but the website, marketing, technology, and support behind a business often affect one another. Ruby Shore can help with one focused need or bring the right services together when the work crosses those lines.

Two people working together at a desk with computer screens displaying a website

Website Design in New Orleans

Clear messaging, thoughtful design, and stronger user experiences that help the right visitors understand your business and take the next step.

Website Design in New Orleans
A person at a desk typing on a keyboard with three monitors displaying different content

Web Development in New Orleans

Reliable development, custom functionality, integrations, and flexible content management built to support the business behind the website.

Web Development in New Orleans
Two people discussing code on a computer screen in an office

Custom Software Development in New Orleans

Applications, integrations, portals, and internal tools built around real workflows when off-the-shelf systems no longer fit the business.

Custom Software Development in New Orleans
A person analyzing website traffic data on a laptop displaying graphs and charts

Online Marketing and SEO in New Orleans

SEO, paid search, landing pages, conversion optimization, and tracking connected to the website and the goals behind the campaign.

Online Marketing in New Orleans
Managed hosting infrastructure, servers in a data center

Managed Hosting & Support for New Orleans Businesses

Hosting, monitoring, maintenance, updates, and direct technical support from people who understand how the website and surrounding environment work.

Managed Hosting & Support in New Orleans

Not sure where to start?

Tell us what is happening and we will help you sort out the right next step.

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Where Clients Often Start

What do New Orleans businesses need help with?

You do not have to diagnose the problem before contacting Ruby Shore. Tell us what is happening, what has become frustrating, or what the business needs to do next.

01

The website no longer represents the business.

The company has grown, but the website still reflects an earlier version of it.

02

People are visiting but not taking action.

The traffic may be there, but the message, experience, or conversion path is not working.

03

Marketing feels separate from the website.

Campaigns, landing pages, tracking, and website decisions are being handled independently.

04

The website is difficult to manage.

Routine updates, new content, and simple changes take more time or technical help than they should.

05

Important systems do not work together.

Staff are moving information manually or relying on workarounds between disconnected tools.

06

No one owns the whole relationship.

Several vendors are involved, but responsibility becomes unclear when something needs to change.

We will help you sort through the options and find a practical place to begin. That may be one focused project or a longer relationship that grows over time.

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Featured Greater New Orleans Partnership

Supporting Michelli's growth from its Harahan headquarters to a national network.

Michelli

Headquartered in Harahan, with deep roots in the Greater New Orleans area.

Michelli is headquartered in Harahan and has deep roots in Greater New Orleans. Ruby Shore supports the company across its website, marketing, custom software, and continued growth.

A stronger website foundation

We rebuilt Michelli's website with a custom design, a complete content rewrite, and a structure that organizes its services, products, solutions, industries, and locations around what customers need. SEO was built into the new website from the start.

SEO and pay-per-click advertising

Ruby Shore continues to manage Michelli's SEO and pay-per-click advertising. Because the same team handles the website and Online Marketing, campaigns, landing pages, content, and ongoing improvements stay connected.

Custom integrations and acquisition growth

Our Custom Software Development capabilities make specialized integrations possible when standard tools are not enough. We also help bring acquired companies into Michelli's larger website and search strategy through content migration, service and location mapping, redirect planning, and protection of established search visibility.

That continuity matters. When the next campaign, integration, location, or acquisition begins, Michelli does not have to bring a new vendor up to speed. We already understand the business and can get to work.

Website Design Web Development Custom Software Development Online Marketing Managed Hosting & Support

Project at a Glance

Industry
Industrial weighing, measurement, and calibration
Headquarters
Harahan, Louisiana
Services Provided
  • Website Design
  • Web Development
  • Custom Software Development
  • Online Marketing
  • Managed Hosting & Support
Online Marketing
SEO and pay-per-click advertising
Growth Support
Custom integrations and acquisition migrations
Relationship
Ongoing website, marketing, software, and support

More Ruby Shore Work

Website and marketing work built around real business goals.

The work may look different from one client to the next, but the starting point is usually similar: understand the business, clarify what needs to improve, and build something people can actually use.

ShreveportNext website design, content, and SEO project by Ruby Shore
ShreveportNext website on a mobile device

ShreveportNext

Ruby Shore redesigned ShreveportNext with updated economic-development content, clearer navigation, refreshed branding, and an SEO structure built around the needs of businesses, investors, and regional partners.

Website Design Web Development Content Writing SEO
Camus Electric business website designed by Ruby Shore

Camus Electric

Ruby Shore built a business website for Camus Electric, a longtime Shreveport electrical contractor, with clear service pages for its commercial, residential, and hospital clients and a mobile-friendly path to a quote.

Website Design Web Development Content Organization

Websites should be built with marketing in mind.

Search visibility, landing pages, content, paid campaigns, tracking, and conversion should not be treated as additions that happen after the website is finished.

Ruby Shore plans the website and the marketing around the same goals so the message, traffic, and conversion path support one another. On ShreveportNext, that meant rebuilding the navigation and content around an SEO structure from the start. On Michelli, an SEO foundation was built into the new website before launch.

ShreveportNext website content and navigation, built with an SEO structure from the start

A Louisiana Team Within Reach

Meet with us in New Orleans. Keep the work moving between meetings.

There are times when a call works perfectly well. There are also times when it helps to put the right people around a table and work through the questions together.

Ruby Shore can meet with New Orleans clients for discovery, planning, presentations, and major project milestones. Between meetings, you will work directly with a team that communicates clearly, explains the options, and stays available as the project moves forward.

You do not need a perfect brief before contacting us. Bring us the problem, the goal, or the thing that has become frustrating. We will help you make sense of what should happen next.

Complicated work does not need a complicated relationship.

We keep communication direct, explain decisions clearly, and make sure clients understand what is happening and what comes next.

Ruby Shore team collaborating on a website and online marketing project

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Looking for a website, software, or online marketing company in New Orleans?

Tell us what you are trying to build, fix, improve, or grow. We can start with a call or schedule time to meet with your team in New Orleans.

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