Ruby Shore Blog
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Our posts are written by our team of Ruby Shore Software Developers, Project Managers, and Designers. Keep up to date with how we are working, what technology we are using and industry trends.
LSA Ads Coming to Google Maps
Google has sent advertisers using Google's Local Service Ads program stating soon their ads will be shown on Google Maps. Here is the Mail: Hi there, We wanted to let you know that we're launching ads on Google Maps to help advertisers like you get more leads. This...
Navigating New Horizons: Enhanced Google Business Profiles Verification
In a recent update, Google announced that starting July 31, 2024, they will bid farewell to chat features and call history tracking on Google Business Profile. What Were These Features and Why Were They Useful? Chat: This feature enabled customers to message your...
Understanding Google’s AI Overviews Feature!
Over the past month, Google has been actively explaining and refining its AI Overviews feature, which initially faced some challenges. You might have heard about the incorrect and occasionally risky answers it has provided. A study reveals that the presence of AI...
Protect Your Business from Google Maps PIN Manipulation – Maintain Your Ranking
With Google Map Pins, Google has served as a beacon for numerous businesses looking to increase client traffic. It is one of the main aspects that enables companies to identify their location and make it easy for customers to discover them. Recently, scammers...
Personalized SEO Strategies with AI: A Game-Changer for 2024
As the digital landscape continues to evolve at a breakneck pace, online businesses are looking for new ways to stay ahead of the competition. One strategy that is gaining traction in the digital marketing space is personalized SEO. It’s no secret that consumers are...
AI Ethics and the Importance of Proper Implementation
Artificial intelligence (AI) has become integral to our lives in various fields, such as healthcare, finance, transportation, and entertainment. With its growth, there has been a rising concern about the ethical implications of AI. As AI continues to impact our lives...
Your Guide to Local SEO: How to Boost Your Business’s Visibility in Search Results
As a business owner, you want to ensure your website appears as high as possible in search results. After all, potential customers are more likely to find and click on a link close to the top of the page. That's where local SEO comes in. Local SEO is a process by...
Content Marketing: How to Create a Strategy that Resonates with Your Target Audience
If you're like most businesses, you know that content marketing is essential. But you might need to realize that your content marketing strategy could be the key to unlocking more significant success with your target audience. Creating a content marketing strategy...
Elevate Your Website: Unlocking the Power of Impactful Visuals
You don't get a second chance to make a first impression. That's why the saying goes, and it's especially true regarding websites. To engage visitors and keep them coming back, you need an appealing website design that quickly draws them in. And one of the most...
Making the Web Work for Everyone: Why Web Accessibility Matters
The World Wide Web has become an essential part of our daily lives. We use it for work, play, and communication. Finally, it's a level playing field that gives everyone the same opportunity to participate. But what happens when someone with a disability tries to use...
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